The Climate Crisis Has an Access Problem | Pragya Gupta | TEDxIMTGhaziabad

About this video

Most environmental conversations happen in boardrooms or policy documents, written in language that keeps the majority out. Pragya Gupta spent years inside those rooms, first at Bain and Company, then at Sattva Consulting, before deciding that the problem wasn't just carbon emissions. It was access. This talk is about building a movement that doesn't ask people to already understand it. Pragya Gupta is Co-founder of Project Purple Planet, a climate action initiative that reaches over 3 million viewers on YouTube through content in Indian Sign Language. She began her career advising in the Energy and Natural Resources sector at Bain and Company, later working on environmental initiatives at Sattva Consulting. The shift from consultant to advocate wasn't accidental. It came from a simple observation: the people most affected by the climate crisis are rarely the ones shaping the response. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx