Toast - Safeway UK

About this episode

<p>Why did Safeway's UK supermarkets disappear? </p><p>Safeway was once one of our biggest supermarket chains, so why did it drop down the list of top performers before disappearing altogether? </p><p>The BBC Business journalist, Sean Farrington, looks into it and speaks to the former Safeway director, Teresa Wickham, a former Safeway supplier, Judy Garner, and the News Editor, Ronan Hegarty, from The Grocer magazine. </p><p>Alongside them all to analyse Safeway's fortunes is the self-made millionaire and serial entrepreneur, Sam White.</p><p>This episode was produced by Viant Siddique. </p><p>Toast examines the brands that reached dizzy heights only to end up…toast. </p><p>It is a BBC Audio North production for Radio 4 and BBC Sounds.</p><p>You can email the programme at toast@bbc.co.uk</p><p>Feel free to suggest topics which could be covered in future episodes.</p><p>Sliced Bread returns for a new batch of investigations in May. In the new series, Greg Foot will investigate more of the latest so-called wonder products to find out whether they really are the best thing since sliced bread. In the meantime, Toast is available in the Sliced Bread feed on BBC Sounds.</p>